• Chapter Education— March 15, 2012

Meet Like a Mouse: Apply Theme Park Methodology
CMP Blueprint Topic Area: Meeting or Event Design;   Clock Hours: 2.25   CEUs: 0.22

In this insightful and illuminating session, the speaker—a 25 year Walt Disney World operations, entertainment, and training veteran—pulls back the curtain on Walt’s science and sense approach. He will share what Disney does to make their theme parks so organized, so immersive, and so memorable. At each step in the process, he will help you apply Walt Disney’s theme park methodology to your needs.

Event Sponsor:
Visit Phoenix

Let’s meet like a mouse so you can deliver your own magical results!

Agenda

Wednesday, March 14, 2012
Hyatt Regency Milwaukee
Milwaukee, WI

— PM —  
6:00-8:00 Reception
 
8:00-11:00 Downtown Milwaukee Excursion
 
 

Thursday, March 15, 2012
Hyatt Regency Milwaukee
Milwaukee, WI

— AM —  
8:00-9:00 Registration
 
9:00-11:15 Meet Like a Mouse: Apply Theme Park Methodology
Lenn Millbower
 
11:30-Noon Under The Sea
 
— PM —  
Noon-1:00 Lunch
 
1:30-3:30 Board of Directors Meeting
 
 
 

Event Pricing

Wednesday Night Reception Only: $15
Member: $45 (includes reception; $55 after 3/09/2012)
Non-Member: $55 (includes reception)
Student: $25 (includes reception; $45 after 3/09/2012)

Meet Like a Mouse:  Apply Theme Park Methodology

Lenn Millbower
Lenn Millbower

When Walt Disney contemplated building an amusement park, his wife dismissively asked, “Why? They are so dirty.” Walt replied, “Mine will be different.” And different it was.
Disneyland was an immediate success. Some of that success came from cleanliness—IE trash cans placed strategically the maximum length people will carry garbage before dropping it—but there is more. Disneyland succeeded because of the insight, planning, and customer focus that went into its development.

To bring his parks to life, Walt and his successors combine science and common sense. They maximize crowd flow for the efficient delivery of services, sequence layouts to ratchet up excitement and anticipation, thrust people into immersive environments layered with sensory stimuli, structure stories for maximum emotional impact, and align park offerings with the needs and wants of their guests. The result is a worldwide phenomenon.

In this insightful and illuminating session, the speaker—a 25 year Walt Disney World operations, entertainment, and training veteran—pulls back the curtain on Walt’s science and sense approach. He will share what Disney does to make their theme parks so organized, so immersive, and so memorable. At each step in the process, he will help you apply Walt Disney’s theme park methodology to your needs. Let’s meet like a mouse so you can deliver your own magical results.

Speaker Bio:
Lenn Millbower is the founder and president of Offbeat Training LLC --- an organization specializing in Disney inspired innovation and creativity; adult learning presentation skills and instructional design; and team effectiveness train-the-trainer programs.

Lenn has extensive experience in training and education, instructional design, presentation skills, and creativity over the past three decades in a variety of organizational environments. His lauded learner focused strategies gives him a real-world perspective on the relevant application of brain-based adult learning methodologies.

Prior to founding Offbeat Training LLC, Lenn was a training leader at Disney World Learning Solutions where he managed the team that wrote and documented all operational employee training. He wrote leadership, technical, and soft-skills training as the instructional design training manager for Walt Disney Entertainment, including the Disney Character training program and all the technical fireworks training. At the Disney Institute, Lenn was the instructional designer and content owner for The Disney Approach to Loyalty, The Disney Approach to Quality Service and The Disney Approach to Quality Service for Health Care Professionals. Working as an instructional designer for the Disney University, Lenn wrote several training programs, including Housekeeping, Custodial, Attractions, Ticket Sales, customer service, and orientation programs for Epcot, Disney’s Animal Kingdom, and Walt Disney World. Finally, on the Disney’s Animal Kingdom opening team, Lenn wrote and established the entertainment training offerings and department.

In recognition of his efforts on the opening team of Disney’s Animal Kingdom, Lenn was recipient of Disney’s highest internal recognition award: Partners in Excellence.

Concurrently with his Disney career, Lenn taught Communications, Career Development, Human Resource Management, and Training at Southern College and Columbia College in Orlando, Florida.

Lenn practices the interactivity he preaches. His keynotes, seminars, and workshops use a highly engaging, interactive and enjoyable mixture of entertainment-based techniques that energize trainees while fully demonstrating the effectiveness of his techniques in real-world applications. Lenn focuses on demonstrating practical techniques that the trainees can immediately apply. His examples are specific and targeted to the training needs of the organization he is training.

A highly successful speaker and trainer, Lenn has delivered well-received presentations at international conferences including the American Management Association, the American Society for Training & Development, the Association for Supervision and Curriculum Development, the International Alliance for Learning, the International Society for Performance Improvement, the National Speakers Association, the Society for Human Resource Management, and the Training national and international conferences.

Prior to his training and education career, Lenn was a professional magician, comedian, and musician who performed extensively throughout the United States, Canada, and on cruise ships.

Lenn’s published works include The LearnertainmentÒ Pocket Tip Book, CLOUT Competencies Inventory©; Show Biz Training; Cartoons for Trainers; Game Show Themes for Trainers; and Training with a Beat. Contributing works include Speaker, Training and T&D magazines, and the books 90 World Class Activities from 90 World Class Trainers, the Pfeiffer Annual, and The Training and Performance Source Book.

Lenn received his BM in Composition from Berklee College of Music and his MA in Human Resource Development from Webster University. He is a professional member of the National Speaker's Association, the American Society for Training and Development, a former board member of the National Speakers Association of Central Florida, a current national board member of the International Alliance for Learning and the Contract Trainer’s Association, and is listed in several Who’s Who editions.

 

March’s Meeting-Under the Sea

Break out of winter! Prepare to have lots of fun and network with your fellow MPI members at the Milwaukee Hyatt from 6-8:00pm on Wednesday, March 14th   Place your bids for Palm Springs, St. Petersburg, Orlando with Walt Disney World Park Hopper tickets, Bucks tickets with an overnight stay at the Hyatt, and so much more!  After the reception on Wednesday night, there is much more fun planned with a downtown Milwaukee excursion.

The Silent Auction and Raffle will take place on Thursday at the membership meeting, but place your bids early and write your name on your raffle tickets if you can’t make the meeting.

All proceeds go right back into our Chapter for obtaining impressive speakers and amazing networking opportunities.  See you there!

 

Downtown Milwaukee Excursion

VISIT Milwaukee invites you to continue your evening and experience even more of Milwaukee!  Join VISIT Milwaukee for a fun filled opportunity  to experience the always exciting bars and restaurants of Milwaukee Street after the MPI-WI reception at the Hyatt on March 14th.  VISIT Milwaukee will provide transportation to Milwaukee Street at 8:15pm and back to the Hyatt at 11pm.  MPI-WI members can look forward to a warm welcome, cash bar, and special offers at participating bars and restaurants.  Don’t miss out on this chance to experience one of the most popular and diverse entertainment districts in Milwaukee!

Space is limited so please contact Michelle Hale mhale@milwaukee.org ASAP to register for this event!  You must be registered for the MPI-WI reception and or education to attend the VISIT Milwaukee event.

The shuttle will pick up at the Hyatt at 8:15 pm and return to the Hyatt at 11:00 pm.

 

Location, Map, and Lodging

Hyatt Regency Milwaukee
333 W, Kilbourn Ave.
Milwaukee, WI 53203
P: 414-276-1234
Property Website

Room Rate: $99.00
Cut-off date: March 8, 2012

Sponsors